ACIA Interview with Seth Gordon

Lou Rosenfeld interviews Seth Gordon. If you attended the first Information Architecture Summit, you might remember Seth as one of the main rabble-rousers; he really got many of the librarians present all hot and bothered by his comments on how overrated information organization actually is. After time at marchFirst and ZEFER, Seth is now enjoying his new role as the ACIA's southeast Asia correspondent. He also squeezes in some user experience consulting when he can, drawing from experience working for such clients as AltaVista, Tower Records, and National Geographic. In this interview Seth has a lot of important stuff to say, especially about which information architecture metrics are good and which aren't...