Style vs. Design

This is a particularly true and necessary read. Zeldman on style as a fetish -- graphic design versus communication design -- and where style for style's sake might hurt commercial projects. Here's a true and salient quote: The Web used to look like a phone book. Now much of it looks like a design portfolio. In fact, it looks like the design portfolio of 20 well-known designers, whose style gets copied again and again by young designers who consider themselves disciples. Distinctions between graphic design and communications design are lost on these designers. As is the distinction between true style, which evolves from the nature of the project, and derivative pastiche, which is grafted onto many projects like a third arm. When Style is a fetish, sites confuse visitors, hurting users and the companies that paid for the sites. thanks Lawrence Lee