Why someone should be in charge of your website

Gerry McGovern makes a case for clear management structure and putting someone in the hotseat, rather than letting it fall to a committee.

If your website is important to your business it needs to be managed professionally. Unfortunately, websites are often designed and managed by committees. Everyone is in charge which means that nobody has control. This results in content that is of uneven style, tone and quality, and an information architecture that is muddled and inconsistent.


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have we come full circle?

"webmaster", anyone?